The largest harbor town in the State of Wisconsin, Milwaukee is located where three rivers converge at stunning Lake Michigan. Named “Millioki” or “gathering place by the waters” by Native Americans, Milwaukee is perfect for aquatic adventures in an urban setting and an ideal destination for any water enthusiast.
Milwaukee Convention & Visitors Bureau

648 N. Plankinton Ave #425
Milwaukee, WI 53203
(414) 273-3950

Long before European explorers and adventurers came to the Great Lakes region, American Indian tribes flourished in Wisconsin’s largest city that we now know as Milwaukee. The name “Milwaukee” is derived from an Algonquian word Millioke, meaning “good land,” and from a Potawatomi word Minwaking meaning “gathering place by the waters.”

Set on the coast of Lake Michigan and located at the confluence of three rivers, Milwaukee is truly a water city, and all that water is the stage for unbeatable outdoor fun! Enjoy a sightseeing boat cruise, take a stroll on the Milwaukee RiverWalk, or paddle your way right up to the docks outside Lakefront Brewery. Boat tours, beaches, fresh water surfing, urban kayaking, jet-skis, and even a tavern that floats – it’s all waiting for you on the water in Milwaukee.

Milwaukee is home to 1,400 acres of beaches and parkland adjacent to the water, including Bradford Beach, located downtown, which was named one of Travel Channel’s top 11 city beaches. The 22-acre Lakeshore State Park & Beach includes a 1.7-mile trail that connects to the Hank Aaron and Oak Leaf state trails; a watercraft beach area with access for canoes, paddleboats, and kayaks; fishing areas and 20 boat slips for vessels up to 60 feet in length with overnight boat camping available.

Back on dry land, Milwaukee’s 191 unique neighborhoods are what make up the city’s one-of-a-kind culture. Once a lush marsh that gave way to a bustling port, the Harbor District neighborhood is now a water technology and research hub with plenty of waterfront play as well. Milwaukee’s Riverwalk winds through three historic neighborhoods: trendy shopping and dining in the revitalized warehouse district of Historic Third Ward, the popular attractions and thriving nightlife of Downtown (divided by East Town and Westown), and Brewers Hill along the old B with a brewery on the river and great dining on top of the hill.

On Water
  • See Milwaukee at water-level with boat tours and kayaking along our rivers and lake.
  • Join in Milwaukee’s vibrant and growing freshwater surfing scene on Lake Michigan.
  • Follow the RiverWalk as it winds through three downtown area neighborhoods.
  • A replica schooner, an aquarium, Les Paul’s guitar collection, and more live at the lakeside Discovery World.
  • View the masterpieces inside the flying Milwaukee Art Museum on the lake.
On Land